UI/UX case study
Planora is a UI/UX-driven travel app designed to simplify and enhance the way users plan their trips.
Project
App Design
Time
3 Weeks
Technologies
Figma, Premier Pro
Role
Lead UI Designer, assistant UX Researcher,
This group project centered on the creation of Planora, a UI/UX-driven travel app designed to simplify and enhance the way users plan their trips. Combining innovation with traditional planning methods, Planora brings together essential features such as scheduling, navigation, and real-time adjustments—all unified within a single platform. Powered by Nora, the app’s personalized AI assistant, Planora adapts dynamically to unexpected changes, ensuring that travel planning becomes effortless, intuitive, and even enjoyable again.
Travel planning can be a complex and overwhelming task, often requiring users to juggle multiple tools and resources. This fragmentation leads to confusion, missed opportunities, and a lack of personalized recommendations.
Airbnb
Airbnb is a platform that connects travelers with hosts offering unique accommodations. It emphasizes user-generated content and community-driven experiences. However, its planning features are basic, requiring users to manage itineraries separately.
Booking.com
Booking.com is a widely-used travel booking platform that offers a range of accommodations, from hotels to vacation rentals. While it provides a comprehensive search experience, its itinerary management tools are limited, often requiring users to juggle multiple bookings across different platforms.
Wanderlog
Wanderlog is a travel planning app that allows users to organize their trips collaboratively. It offers features like itinerary sharing, real-time updates, and a user-friendly interface. However the most important features are hidden behind a paywall
Being able to plan with friends and families together
Everything needs to be planned in one place
Have a plan that is adaptive to outside circumstances
Have AI recommendations understand my needs
Planora addresses the challenges of travel planning by offering a unified platform that integrates essential features such as scheduling, navigation, and real-time adjustments. With the help of Nora, the app’s personalized AI assistant, users can enjoy a seamless planning experience that adapts to their needs and preferences.